政策企业家如何主导大学战略规划制定？ ——以南加州大学1994年战略规划为例-清华大学教育研究

文章信息/Info

Title:: How Policy Entrepreneurs Promote the Development of University Strategic Planning? ——A Case Analysis Based on the University of Southern California

Author(s):: WANG Liang WU Wei ZHANG Wei; School of Public Affairs, Zhejiang University

Keywords:: policy entrepreneur; strategic planning; University of Southern California; university reform

摘要:: 大学战略规划可以被视为一种微观意义上的政策议程，政策企业家是一种基于个体视角的政策议程分析框架。聚焦政策企业家如何主导大学战略规划制定这一核心问题，本文以南加州大学1994年战略规划为案例，深度研究了作为政策企业家的劳埃德·阿姆斯特朗在战略规划中所发挥的作用和采取的策略行动。研究发现，政策企业家会在具体的战略规划情境中发挥自身的优势特长，采取诸如定义关键问题、“推销”规划方案与构建倡议联盟等策略行动，从而使战略规划取得显著成效。针对我国大学战略规划制定过程中缺少政策企业家有效参与以及“形式严肃、成效随意”等问题，建议深化高等学校管理服务改革，适度采取激励措施，发挥“政策企业家”群体推动大学战略规划的作用以实现良好的战略规划效果。

Abstract:: University strategic planning can be regarded as a micro policy agenda, and policy entrepreneur is a useful framework for analyzing policy agenda based on individual perspectives. Focusing on the research question of how policy entrepreneurs promote the development of university strategic planning, this paper took the 1994 strategic planning of the University of Southern California (USC) as an example to deeply study Lloyd Armstrong’s roles and actions as a policy entrepreneur in the process of university strategic planning. We found that policy entrepreneurs would take some strategic actions, such as defining key issues, promoting planning programs, and building advocacy alliances, so as to achieve remarkable results in specific strategic planning situations. Generally speaking, there is a lack of policy entrepreneurs in China's university strategic planning. Thus, we should pay more attention to the role of “policy entrepreneurs” in the future strategic planning of China’s universities.